How Top-Performing Dealers Mine Equity in Their Existing Customer Base
Dealers who leave equity on the table in their existing customer base are throwing away the easiest money their fixed ops department will ever make. Yet a stagg...
How Top-Performing Dealers Win Back Lost-Soul Customers: A Re-Engagement Benchmarking Guide
The Lost-Soul Customer: Why Your Database Might Be Full of Them Back in 1952, the Ford dealership network pioneered something radical: a service follow-up post...
How Top-Performing Dealers Get 38% Open Rates on Service Reminders
The Numbers Behind Service Reminders That Actually Work Imagine it's Tuesday morning. Your service director pulls up the reminder campaign report from last mon...
How Top-Performing Dealers Handle a Post-Sale Follow-Up Cadence
Most dealerships follow up with customers exactly once after a sale, maybe twice if they remember. Then they wonder why their CSI scores stagnate and customers ...
How Top-Performing Dealers Handle Dealership Security Camera Policy
You know that feeling when your service manager finds out someone on the team has been watching the overhead camera footage looking for dirt on a coworker? Or w...
How Top-Performing Dealers Handle a Dealership Compliance Calendar
The One Thing Most Dealerships Get Wrong About Compliance Seventy-three percent of dealerships report missing at least one compliance deadline in the past 12 m...
How Top-Performing Dealers Handle IT Ticket Triage Inside a Dealership
The IT Ticket Backlog Nobody Talks About In 1965, IBM introduced the System/360, one of the first computers designed to handle business operations at scale. Wh...
How Top-Performing Dealers Run Quarterly Physical Inventory Counts
It's the night before your quarterly physical count. Your GM texts the group chat at 10 PM asking if anyone knows where the Honda loaners are parked. Your parts...
How Top-Performing Dealers Handle Vendor Contract Audits
The Silent Profit Drain: Why Most Dealers Miss Thousands in Vendor Contract Audits In 1987, when the National Automobile Dealers Association first started trac...
How Top-Performing Dealers Manage Tablets and Mobile Devices: A Benchmarking Guide
Most dealerships treat mobile devices like a necessary evil rather than a managed asset. Tablets and phones sit in desk drawers, get lost between service bays, ...
How Top-Performing Dealers Run the Weekly Save-a-Deal Meeting
Back in the 1970s, when dealership data meant a handwritten ledger and a manila folder per vehicle, the weekly sales meeting was basically a ritual where the sa...
How Top-Performing Dealers Design Service Advisor Pay Plans That Actually Work
The Pay Plan Mistake That's Quietly Killing Your Service Advisor Retention Most dealership GMs design their service advisor pay plans the same way they inherit...