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Automotive industry insights, tips, and guides

5 Review Generation Cadence Mistakes Costing Dealerships Customers

Nearly 73% of dealerships say they have a formal review generation strategy, yet fewer than 30% execute it consistently month to month. That gap isn't a mystery...

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6 Google Business Profile Mistakes That Are Costing You Dealership Sales

Back in 2005, Google Local was barely a thing—just a side feature in search results that most business owners ignored. Today, Google Business Profile is so cent...

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Your SRP and VDP Are Costing You Money (And You Probably Don't Know It)

Your SRP and VDP Are Costing You Money (And You Probably Don't Know It) Nearly 70% of dealership website traffic never makes it past the search results page. T...

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The Parts Pricing Tiers Mistake That's Costing You $40K+ Annually

It's a quiet Tuesday morning at your dealership, and your parts manager walks into your office with a problem you've probably faced a hundred times: your parts ...

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5 Vendor Rebate Capture Myths Costing Your Dealership Thousands

The Rebate Money You're Leaving on the Table (And Why Your Parts Manager Hasn't Told You) It's 4 p.m. on a Wednesday. Your parts manager walks past your office...

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Why Your Warranty Parts Return Cycle is Costing You $10K+ Per Year

According to industry data, the average dealership loses between $8,000 and $15,000 per year on warranty parts that get stuck in the return cycle. That's not a ...

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Special Order Parts Tracking: Where Dealerships Lose Money Without Knowing It

Back in the 1980s, when dealerships ordered parts through phone calls and faxes, special orders were rare enough that a parts manager could track them on a lega...

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Counter Sales Efficiency: The 5 Mistakes Draining Your Parts Department Margin

The Pacific Northwest and the Parts Department Nobody Talks About In 1989, when Ford dealerships in Seattle started tracking parts sales data by day of the wee...

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6 Wholesale Parts Growth Mistakes That Kill Dealer Profitability

How many dealers have watched their wholesale parts revenue flatline or shrink while their competition grew it steadily year over year? The answer is probably ...

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The Staffing Model Mistake Costing Your Parts Department Thousands

Why Your Parts Department Is Bleeding Money (And It's Probably the Staffing Model) How many parts people do you actually need working at your dealership? If yo...

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7 Parts Inventory Mistakes That Are Crushing Your Turns at the Franchise Store

Why Your Parts Inventory Is Slowly Eating Into Your Margin You walk into your parts department on a Tuesday morning and everything looks fine on the surface. T...

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The Biggest Service Menu Pricing Mistakes Dealerships Keep Making

Back in the 1980s, dealership service departments operated almost entirely on intuition. A service director would eyeball the market, check what the dealer down...

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